Green City - Business Model

Executive Summary:

Green City is an environmentally-focused city-building simulation game that seeks to engage and educate players on the challenges of sustainable urban development. The game will be released on multiple platforms, starting with Steam, followed by mobile (iOS and Android), and finally the Nintendo Switch. Our aim is to make the game as accessible as possible to a wide range of players and generate revenue through in-game decorative items, partnerships with environmentally-conscious companies and organizations, and sponsorships. We also plan on launching a Patreon to build a community of passionate supporters and exploring merchandising opportunities in the future.

1. Accessibility and Free-to-Play Model:

Green City will adopt a free-to-play model, allowing players to download and play the game at no cost. This decision will maximize accessibility and attract a large player base. Our primary focus is to create a game that can educate and engage players on sustainable urban development while providing a fun and rewarding experience.

2. Revenue Generation through In-Game Decorations:

Unlike typical mobile games that generate revenue through in-game currency, Green City will focus on selling in-game decorations that enhance the aesthetics of the player's city. Fortnite is a prominent example, generating over $5 billion in revenue in just three years, primarily from in-game cosmetic items. Other successful games that have relied on cosmetic items for revenue include League of Legends and Dota 2. These games demonstrate the potential for significant income generation from in-game decorations and cosmetics.

3. Patreon and Community Building:

To foster a community of passionate supporters, we will launch a Patreon for Green City. This platform will allow players to support the game financially, while also gaining access to exclusive content, development updates, and opportunities to influence the game's direction. Patreon will help us maintain a strong connection with our player base and further develop Green City in line with community feedback and expectations.

4. Collaborations with Environmentally-Conscious Companies and Organizations:

We plan to collaborate with a variety of environmentally-conscious companies and organizations, including tree-planting initiatives, renewable energy providers, research institutions, and sponsored organizations operating in the environmental field. For example:

a) Tree-Planting Organizations - Partnering with groups like One Tree Planted or The Nature Conservancy to create in-game tree decorations that contribute to real-world tree planting efforts.

b) Renewable Energy Providers - Collaborating with companies like Tesla or Vestas to include in-game renewable energy technologies that educate players on clean energy solutions.

c) Research Institutions and Universities - Working with educational institutions such as MIT or Stanford to integrate cutting-edge research findings and sustainable urban planning concepts into the game.

d) Sponsorship Opportunities - Engaging with environmentally-focused organizations such as Breakthrough Energy, World Wildlife Fund, or Greenpeace to incorporate in-game items, buildings, or features that promote their mission and create brand awareness. For example, Breakthrough Energy could sponsor an in-game clean energy research facility, educating players about advanced energy technologies while also promoting the company's initiative; Vestas could sponsor an in-game wind turbine, Tesla (or other electric car companies) could sponsor in-game electric cars etc.

5. Future Revenue Opportunities:

As Green City grows in popularity, we will explore additional revenue streams, such as merchandising. This could include items like t-shirts, posters, and other game-related merchandise that will allow players to showcase their love for the game and support its development.

In conclusion, Green City is poised to attract a large and diverse player base through its accessibility and environmentally-conscious gameplay. Our business model, focused on in-game decorations, partnerships with environmentally-friendly companies and organizations, sponsorships, and community support through Patreon, will ensure the financial success of the game while also promoting sustainable urban development and environmental awareness.